Web TV for Media & Publishing

“We were able to easily grow our audience using Yantra TV. We turned readers into viewers without compromising our subscriber base and it opened up lots of opportunity to grow our revenue.

CEO, MACO Travel Magazine

It is now widely acknowledged that video platforms are no longer a luxury in the media and publishing industry; they’re a necessity. For broadcasters, publishers, distributors and content owners alike, having access to large amounts of video content is a huge opportunity to expand reach and generate incremental revenue streams.

However, there are many obstacles facing those in this industry and, as the market becomes progressively crowded, it takes a lot to stand out. The sector as a whole is currently facing:

  • Low levels of brand engagement
  • Diminishing audience sizes
  • Reduced sales

Boost sales – The Yantra TV platform allows media organisations and publishers to deliver paid TV experiences across multiple devices with live streaming and Video on Demand services. With flexible monetisation models, advanced marketing tools and a bespoke content management system, your video platform gives you the greatest chance of success and engagement, whilst boosting ROI and audience size.

“We were able to easily grow our audience using Yantra TV. We turned readers into viewers without compromising our subscriber base and it opened up lots of opportunity to grow our revenue.

CEO, MACO Travel Magazine

Engage – Take total control over audience engagement and effectively manage it for the greatest results, thanks to Yantra TV’s extensive publishing functionality. Supercharge your digital strategy and leverage video assets for audience growth and monetisation with:

  • Controlled advertising content, allowing you to offer targeted ads to specific audiences, ensuring you get across the right message at the right time
  • A subscription service with pre/mid/post roll advertising, maximising the opportunity of an already engaged visitor

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